This Privacy Policy (the “Policy”) governs how Tonya Maples LLC (“we,” “us,” or “our”) collects, uses, stores, protects, and discloses your personal information when you access, browse, or make a purchase on our website https://tonyallc.com/ (the “Site”), or interact with our customer service team (collectively, the “Services”). By using the Services, you consent to the collection and use of your personal information in accordance with this Policy, which complies with Tennessee privacy laws and applicable U.S. federal privacy laws, including the Children’s Online Privacy Protection Act (COPPA).
1. Information We Collect
We collect only the personal information necessary to provide and improve our Services, process your orders, and communicate with you. We do not collect more information than is reasonably required for these purposes. Our collection practices fall into two categories: voluntarily provided personal information and automatically collected non-personal information.
1.1 Voluntarily Provided Personal Information
This is information you intentionally share with us when you use the Services, and may include:
- Order & Billing Details: Full name, shipping address, billing address, email address, phone number, and payment method details (e.g., credit card number—processed exclusively by third-party payment processors; we do not store full payment details).
- Customer Service Inquiries: Your name, contact information, order number, and the content of your questions, feedback, complaints, or product requests (including inquiries about handcrafted ceramic pieces).
- Newsletter/Marketing Opt-Ins: Your email address, if you choose to subscribe to our promotional communications (e.g., new product alerts, luxury home design tips, sales, and special offers for our curated collection).
1.2 Automatically Collected Non-Personal & Aggregate Information
When you access the Site, our servers automatically collect non-identifiable information about your visit, used to optimize the Site’s functionality, user experience, and product curation. This information does not identify you personally and may include:
- Device information (e.g., browser type, operating system, device model, screen resolution).
- Technical usage data (e.g., IP address, pages visited, time spent on the Site, navigation patterns, referral source, search queries used on the Site).
- Aggregate data (e.g., number of visitors to the Site, popular product categories (e.g., LAETITIA ROUGET candleholders), geographic location of visitors (general region only)).
We collect this information using session cookies (temporary cookies that expire when you close your browser) and analytics tools (e.g., Google Analytics). We do not use third-party marketing cookies, ad trackers, or collect data about your activity on other websites.
2. How We Use Your Personal Information
We use your personal information only for the purposes for which it was collected, and in accordance with applicable law. We will never use your personal information for any unstated purpose without your prior, written consent. We may use your information to:
- Process, fulfill, and ship your orders; send order confirmations, shipping updates, delivery notifications, and order tracking information (including for high-value ceramic pieces).
- Process payments and prevent fraudulent activity (e.g., verifying billing information, detecting suspicious order activity).
- Respond to your customer service inquiries, resolve issues, and provide personalized support (e.g., product recommendations, care instructions for handcrafted ceramic goods).
- Send promotional communications (only if you have opted in; you may opt out at any time).
- Improve the Site and our product collection (e.g., analyzing browsing and order trends to enhance user experience, curate relevant luxury home goods).
- Comply with applicable legal obligations (e.g., tax reporting, record-keeping, responding to lawful government requests).
- Enforce our Terms of Service and other Policies.
3. Disclosure of Your Personal Information
We do not sell, rent, lease, or share your personal information with third parties for their marketing or advertising purposes—this is a fundamental commitment to your privacy. We may disclose your personal information only to trusted third-party service providers who assist us in operating our business and providing the Services (the “Service Providers”), and only to the extent necessary for such purposes. All Service Providers are bound by strict written confidentiality agreements and are required to comply with applicable U.S. and Tennessee privacy laws.
Service Providers may include:
- Payment Processors: To process your payments and verify payment authenticity (e.g., Stripe, PayPal). These providers do not share your full payment details with us.
- Shipping Carriers: To deliver your orders (e.g., USPS, UPS). We share only your name, shipping address, and phone number with carriers.
- Email Service Providers: To send order updates and opt-in promotional communications (e.g., Mailchimp). We share only your email address with these providers.
- Analytics Providers: To analyze Site usage data (e.g., Google Analytics). All data shared is aggregated and non-identifiable.
We may also disclose your personal information if required by law, court order, or government regulation, or to protect our legal rights, property, or safety (and the safety of our customers and the public). We will only disclose the minimum amount of information necessary to comply with such a request.
4. Data Security
We implement industry-standard security measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. Your privacy and data security are our top priorities, and our security measures include:
- SSL (Secure Sockets Layer) encryption for all data transmitted between your browser and our Site (indicated by the “https://” prefix and padlock icon in your browser).
- Restricted access to personal information (only authorized employees and Service Providers with a legitimate business need have access).
- Encrypted storage of personal information on secure, firewalled servers.
- Regular security updates, audits, and vulnerability scans to protect against cyber threats and data breaches.
- Compliance with PCI DSS (Payment Card Industry Data Security Standard) for all payment-related data processing.
While we strive to provide maximum security for your personal information, no electronic transmission or storage is 100% secure. You transmit personal information to us at your own risk, and we shall not be liable for any unauthorized access or breach of security that is beyond our reasonable control (e.g., hacking by third parties, phishing scams targeting users).
5. Your Privacy Rights (Tennessee & U.S. Federal)
Pursuant to Tennessee and U.S. federal privacy laws, you have the following rights regarding your personal information (subject to certain exceptions, such as legal record-keeping requirements):
- Right to Access: Request a copy of the personal information we hold about you.
- Right to Correction: Request correction of inaccurate, incomplete, or outdated personal information.
- Right to Deletion: Request deletion of your personal information (where we are not required to retain it by law).
- Right to Opt-Out: Opt out of any future promotional communications (no effect on transactional communications).
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights (e.g., we will not charge you higher prices or provide lower-quality services).
To exercise any of these rights, please send a written request to us with proof of identity (to protect against fraudulent access to personal information) at:
- Email: service@tonyallc.com (subject line: Privacy Rights Request – [Your Full Name])
- Mailing Address: Tonya Maples LLC, Attn: Privacy Department, 116 Melrose Street, Greenfield, TN 38230, United States
We will respond to your request within 10 business days (per Tennessee law) and provide the requested information or confirm the action taken (e.g., deletion, correction) via email.
6. Opt-Out of Promotional Communications
If you have opted in to our promotional email communications, you may opt out at any time by:
- Clicking the Unsubscribe link at the bottom of any promotional email we send you (instant opt-out).
- Emailing us at service@tonyallc.com (subject line: Opt-Out – [Your Email Address]).
Opting out of promotional communications will not affect your receipt of transactional or essential communications (e.g., order confirmations, shipping updates, customer service responses for your ceramic orders).
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or to comply with applicable legal obligations (e.g., tax and record-keeping laws). We do not retain personal information longer than required by law or for unnecessary commercial purposes. Retention periods include:
- Order Information: 7 years (per U.S. federal tax laws and Tennessee record-keeping requirements).
- Customer Service Inquiries: 2 years from the date of the last interaction.
- Newsletter Subscriptions: Until you opt out (we immediately remove your email from our mailing list upon opt-out).
- Non-Personal/Aggregate Data: Indefinitely (for analytics and Site improvement purposes—no personal identification is associated with this data).
Once your personal information is no longer needed, we will securely delete or anonymize it (e.g., permanently delete digital data from our servers).
8. Cookies
We use two types of cookies on the Site, both of which are designed to enhance your user experience and do not collect personal information:
- Necessary Cookies: Enable core Site functionality (e.g., shopping cart storage, order processing). These cookies are required for the Site to work properly and cannot be disabled.
- Analytics Cookies: Track anonymous Site usage data (e.g., pages visited, time spent) to improve the Site’s design and functionality. These cookies are non-identifiable and do not track your activity outside the Site.
You may disable non-necessary analytics cookies through your browser settings; however, this may limit certain Site features or prevent us from optimizing your user experience. We do not use third-party marketing cookies or share cookie data with any third parties.
9. Children’s Privacy
Our Site and Services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. In compliance with COPPA, if we discover that we have collected personal information from a child under 13, we will immediately delete such information from our servers and notify the child’s parent/guardian (if possible). If you are a parent or guardian and believe your child has provided personal information to us, please contact us at service@tonyallc.com to request deletion.
10. Third-Party Links
The Site may contain links to third-party websites (e.g., brand partner sites, luxury home design resources, artisanal maker pages). We do not control or endorse these third-party sites, and this Policy does not apply to their privacy practices. These third-party sites may have their own privacy policies and data collection practices, which we encourage you to review carefully before providing any personal information. We are not liable for the privacy practices or content of any third-party websites.
11. Modifications to This Policy
We may update or modify this Policy at any time, in our sole discretion—especially to comply with changes to Tennessee or federal privacy laws. All changes will be posted on this page with a revised “Last Updated” date. The modified Policy shall take effect immediately upon posting. Your continued use of the Services after the effective date of the modified Policy constitutes your unqualified acceptance of the changes. We encourage you to review this page periodically for updates, especially before making a purchase of our high-value ceramic pieces.
12. Contact
For questions, concerns, or requests regarding this Policy, your personal information, or our privacy practices, please contact our Privacy Department at:
- Email: service@tonyallc.com (subject line: Privacy Inquiry – [Your Full Name])
- Mailing Address: Tonya Maples LLC, Attn: Privacy Department, 116 Melrose Street, Greenfield, TN 38230, United States